
Step Into Sports Business Leadership – Applications Open for September 2026
Are you ready to transform your passion for sport into a career that shapes the future of business and leadership? Starting September 2026, the University of Birmingham invites ambitious postgraduates to join our MSc Sports Business, Management & Leadership – a programme designed to launch your career in one of the world’s most exciting industries.
Why Choose Birmingham?
This isn’t a typical business degree. Our MSc is powered by two world-leading schools:
- Birmingham Business School – triple-accredited, internationally respected.
- School of Sport, Exercise & Rehabilitation Sciences – globally recognised for sport science and performance.
Together, they offer a dynamic, research-driven environment where business expertise meets sporting innovation.
What Sets It Apart?
- Industry experience from day one – consultancy challenges, live briefs, and exclusive masterclasses.
- Global community – study alongside peers from every continent, bringing fresh perspectives and lifelong networks.
- Career-ready focus – develop leadership, problem-solving, and project management skills sought after in every sector.
- Applied learning – test your ideas in real-world settings, not just the classroom.
What You’ll Study
Across six core modules, you’ll dive into leadership, marketing, sustainability, operations, and entrepreneurship, before completing an independent dissertation. Highlights include:
- Leadership Development in Sport
- Sport Operations & Management
- Marketing & Brand Management in Sport
- Responsibility & Sustainability in Sport
- Innovation & Entrepreneurship in Sport (including the Innovation Safari & Showcase)
- Dissertation & Research Methods
More Than a Degree
Birmingham’s postgraduate community goes beyond lectures:
- Graduate School for Sport & Professional Practice – a hub connecting you with world-class research and professional pathways.
- Action Learning Sets – small-group problem solving and reflective learning.
- The Birmingham Award – formal recognition of your extra-curricular achievements.
Shape Your Future
Graduates go on to lead in sports governance, brand management, events, and innovation — and in wider industries where leadership, strategy, and performance drive success.
Applications are now open for September 2026. If you’re ready to step up, join a world-class university, and make your mark on the future of sport and business, the MSc Sports Business, Management & Leadership is your next move. Explore the programme and apply today.

J.Pringle@bham.ac.uk