By Dr Veselina Stoyanova, Associate Professor in Strategy and International Business Birmingham Business School, University of Birmingham It is that time of year again—when we curl up with a warm blanket and cup of hot chocolate in hand in front of a feel-good Christmas film. Let’s be honest, the holiday season wouldn’t really feel complete … Continue reading “A recipe for holiday cheer: Should Christmas films stick to their tried-and-tested formula?”
Category: Popular Culture
Why hold an academic event about Taylor Swift?
By Professor Sarah Montano Birmingham Business School, University of Birmingham We were delighted to host The Taylor Swift Phenomenon as part of the ESRC Festival of Social Science, a standout event that received BBC press coverage for its engaging exploration of cultural influence. Taylor Swift’s ascent to iconic status compels us to examine how society … Continue reading “Why hold an academic event about Taylor Swift?”
Bridgerton… “and the object(s) of all my desires.”
By Professor Sarah Montano, Department of Marketing, Birmingham Business School Dearest Reader, Were you in attendance at the wedding of the season? This author was captivated by the latest wedding in the Ton and the relief that another young lady will not remain on the shelf for yet another season! With the finale of Bridgerton … Continue reading “Bridgerton… “and the object(s) of all my desires.””