By Dr Ahmed Shaalan, Professor Finola Kerrigan and Professor Scott McCabe Birmingham Business School, University of Birmingham AI is unquestionably transforming the landscape of marketing and corporate communications, but its downsides are also becoming increasingly evident. Ethical and trust considerations emerged as key themes at the Corporate and Marketing Communications Conference 2025 (CMC 2025), which … Continue reading “The only way is ethics: Tackling the “dark side” of AI in corporate and marketing communications”
Category: Technology
The UK’s Encryption Crackdown: What It Means for Investors and Digital Privacy
By Dr Anandadeep Mandal, Associate Professor in Finance Birmingham Business School, University of Birmingham The UK’s Bold Move on Encrypted Data In a controversial move, the UK government has issued a “technical capability notice” under the Investigatory Powers Act 2016, compelling Apple to create a backdoor to its encrypted iCloud services. The demand requires Apple … Continue reading “The UK’s Encryption Crackdown: What It Means for Investors and Digital Privacy”
TRUMP coin: A strategic power play in the world of cryptocurrency and politics
By Dr Anandadeep Mandal Birmingham Business School, University of Birmingham On 17 January 2025, just days before his inauguration as the 47th President of the United States, Donald Trump made an unexpected and strategic move into the world of cryptocurrency with the launch of his TRUMP coin. This new meme coin, designed to capitalize on … Continue reading “TRUMP coin: A strategic power play in the world of cryptocurrency and politics”
The UK’s AI superpower ambition: A bold leap or a complex challenge?
By Dr Anandadeep Mandal Birmingham Business School, University of Birmingham The Prime Minister’s recent revelation of the government’s goal to transform the UK into an AI powerhouse sparked global attention. The programme aims to apply artificial intelligence to boost economic development and public service delivery, notably in education and small company operations. The plan has … Continue reading “The UK’s AI superpower ambition: A bold leap or a complex challenge?”
Why money isn’t enough to solve the problem of the Post Office Horizon replacement
West Street, Fareham (56) by Barry Shimmon, CC BY-SA 2.0 By Dr Alice Moore, Assistant Professor in Public Management and Public Policy School of Government, University of Birmingham One of the headline announcements from last week’s Budget was £1.8 billion for compensation to victims of the Post Office scandal. Yet the money Rachel Reeves allocated to … Continue reading “Why money isn’t enough to solve the problem of the Post Office Horizon replacement”
Immersive worlds: Well-being in the (sometimes) blurred boundaries and realities of gaming
By Dr Daniel Wheatley, University of Birmingham; Dr Emma J Breeze, University of Birmingham; Helen Greetham, University of Birmingham; and Mikayla Sinead, Bridge Network Group The singer Raye recently said in an interview that gaming is her secret to escaping life. It appears she’s not the only one. Gaming is a massive worldwide industry employing … Continue reading “Immersive worlds: Well-being in the (sometimes) blurred boundaries and realities of gaming”
Is AI’s future in the past?
By Professor Stephanie Decker Department of Strategy and International Business, Birmingham Business School Much of the buzz around Artificial Intelligence (AI), and more specifically Generative Artificial Intelligence (GAI), focuses on what the widespread access to these new technologies will mean for the future of society, professions and the workplace. But AI also has the potential … Continue reading “Is AI’s future in the past?”
How can universities use GenAI?
By Dr Kamilya Suleymenova & Dr Mary Dawood Department of Economics, Birmingham Business School The first open-to-general-public GenAI tool was launched in November 2022 and headlines ranged from exceptionally optimistic to dramatically alarmist. The ability to generate text (as well as code, and later images, audio, and video) was immediately spotted by those involved in … Continue reading “How can universities use GenAI?”
AI and Democracy: A threat or an opportunity?
By Dr Adam Matthews, School of Education, University of Birmingham 2024 has been described as make or break for democracy worldwide with 1.5 billion citizens going to the polls in more than 50 countries. With many claiming AI will be as disruptive as steam, electricity, printing press, TV and radio, and the internet, AI technologies … Continue reading “AI and Democracy: A threat or an opportunity?”
The trailblazers greening the music industry and why it matters
By Professor Caroline Moraes Professor of Marketing and Consumer Research Birmingham Business School, Department of Marketing Co-Director, Centre for Responsible Business Billie Eilish is the latest artist to announce that she is taking action on sustainability issues by producing her upcoming album with materials that are environmentally friendly. Her plan is to use recycled or … Continue reading “The trailblazers greening the music industry and why it matters”