By Dr Joachim Timlon, Assistant Professor in Strategy and International Business, University of Birmingham Digital transformation has become a top priority for corporate boards, further accelerated by COVID-19 and strategies that have transformed British tech start-ups into Unicorns. To become a Unicorn a privately owned company needs to be valued at over $1billion. Cazoo, Motorway, … Continue reading “The secret ingredient: how British tech start-ups transform into Unicorns”
