By Dr David Houghton, Lecturer in Marketing at Birmingham Business School A little while back I posted a blog on what I believe is the more important issue around selfie posting: that we need to look beyond the selfie and to the self. I wanted to write a bit more on the concern that we might … Continue reading “An alternative take on the benefits of increasingly targeted user engagement”
Author: Guest blogger
Strong and Stable Leadership – why city leadership becomes more important in times of national turbulence
By Rebecca Riley, Business Development Director of the City Region Economic and Development Institute (City REDI). To say we are in interesting times would be an understatement, the recent general election has plunged us further into uncertainty. Putting aside the rights and wrongs of holding the election and the unfolding political alliances it’s important to … Continue reading “Strong and Stable Leadership – why city leadership becomes more important in times of national turbulence”
12-18 June is Carers week – time to celebrate the unpaid work of millions of caregivers in the UK
By Fiona Carmichael (Professor of Labour Economics), Joy Fillingham (Lecturer, Social Policy and Social Work) & Louise Isham (Doctoral Researcher and Social Worker) Carers Week aims to raise awareness of the unpaid caregiving undertaken by 6.5 million carers in the UK. Caregivers provide help and support for ill, frail or disabled family members and friends. Many … Continue reading “12-18 June is Carers week – time to celebrate the unpaid work of millions of caregivers in the UK”
Andy’s To-Do List: Challenges for the New WMCA Mayor
Director of City-REDI Simon Collinson examines the obstacles our new Metro Mayor will face and how he can begin to tackle them. By a narrow margin on the second ballot, the people of the West Midlands voted for Andy Street to be the first Mayor of the West Midlands Combined Authority (WMCA) region. He is … Continue reading “Andy’s To-Do List: Challenges for the New WMCA Mayor”
Resource orchestration for sustainable entrepreneurship: multiple actors’ perspective
To celebrate Responsible Business Week we will be posting a series of blogs on this topic. In this post, Senior Lecturer Dr. Natalia Vershinina and Research Fellow Dr. Vivek Soundararajan tackle sustainable entrepreneurship. We are living in the age, when climate change is accelerated by collective human activity, which includes irresponsible business activity. We seem to think that … Continue reading “Resource orchestration for sustainable entrepreneurship: multiple actors’ perspective”
Authentic brands are responsible brands?
To celebrate Responsible Business Week we will be posting a series of blogs on this topic. In this post, Professor of Marketing Isabelle Szmigin looks into how brands can effectively present themselves in an ever more complex political climate. The last month has seen two major companies attacked for the presentation of their brand values. Cadbury, and by … Continue reading “Authentic brands are responsible brands?”
Everybody was kung-fu fighting
To celebrate Responsible Business Week we will be posting a series of blogs on this topic. In this post, Senior Lecturer in Industrial Relations and HRM Dr Geraint Harvey offers an example of businesses acting irresponsibly. Management at Pobeda Airlines, the Russian low fare subsidiary of Aeroflot, has responded to a spate of violent attacks on staff by … Continue reading “Everybody was kung-fu fighting”
What is responsible business in the film industry?
To celebrate Responsible Business Week we will be posting a series of blogs on this topic. In this post, Reader in Marketing and Consumption Dr Finola Kerrigan examines the varying approaches to business ethics in the film industry. I have recently returned from SXSW17, an exciting conference where the worlds of music, film and technology come together … Continue reading “What is responsible business in the film industry?”
Sustainable Global Supply Chains: Some Observations From the Field
To celebrate Responsible Business Week we will be posting a series of blogs on this topic. In this post, Lecturer in Management Dr. Vivek Soundararajan offers his own perspective on sustainable global supply chains. Midday in South India, the weather is terribly hot (somewhere between 36 and 38 degree Celsius) and the long-drives, undisciplined eating, lack of … Continue reading “Sustainable Global Supply Chains: Some Observations From the Field”
It’s the self not the selfie: Are we heading down a wormhole?
By Dr David Houghton, Lecturer in Marketing at Birmingham Business School A few weeks back I was approached to write this blog piece on the topic of selfie culture, shortly after having appeared on BBC Breakfast discussing a similar topic. My first thoughts were, “what’s interesting about selfies?” I mean, we know from prior research, … Continue reading “It’s the self not the selfie: Are we heading down a wormhole?”