Should Amazon give back in the face of changing consumer demand?

By Dr Sarah Montano Senior Lecturer in Marketing, Birmingham Business School Amazon are reportedly opening a series of pop up shops in 10 UK town centres offering a range of products and a click and collect service, in the form of Amazon lockers. There is some concern about Amazon moving to the high street after … Continue reading “Should Amazon give back in the face of changing consumer demand?”

Is M&S stuck in the middle?

By Professor Isabelle Szmigin, Professor of Marketing Department of Marketing, University of Birmingham Marks and Spencer has been in decline for many years. The problem is that it has never really bitten the bullet of change. As Marks and Spencer announce the closure of 22 of their outlets, and up to a hundred in total by 2022, … Continue reading “Is M&S stuck in the middle?”

Another mall, another high street closure – is there really anything to worry about?

By Professor Isabelle Szmigin, Professor of Marketing Department of Marketing, University of Birmingham While high street retailers will continue to battle their online competition, out-of-town malls, business rates and expensive car parking, they still have their fate in their own hands. We’re already seeing the high street take a big hit in 2018, with Toys R … Continue reading “Another mall, another high street closure – is there really anything to worry about?”