By Dr Catherine Harris, City-REDI Senior Research Fellow Department of Strategy and International Business, University of Birmingham As with many other issues related to the referendum, the impact remains uncertain. Europe Day celebrates peace and unity across Europe, whilst Brexit still continues to cause uncertainty in a number of areas, threatening Europe’s sense of unity … Continue reading “How reliant is Britain on EU migrant workers?”
Category: Culture
And the Award Goes to …. The Inclusion Rider
By Kiran Trehan, Professor of Leadership and Enterprise Development Department of Management, University of Birmingham inclusion is much more than simply increasing racial, national, gender or class representation, [and] recruiting and retaining more people from traditionally under-represented identity groups. So what is the inclusion rider? Frances McDormand’s final words at the Oscars this year “I … Continue reading “And the Award Goes to …. The Inclusion Rider”
Black Panther, More Than Just a Superhero Movie
By Dr Finola Kerrigan, Reader in Marketing and Consumption Department of Marketing, University of Birmingham Going forward, as the story of the Black Panther and the people of Wakanda develops it will be interesting to see how the balance between, defending borders and reaching out to help others plays out, as this concern mirrors contemporary … Continue reading “Black Panther, More Than Just a Superhero Movie”
How IKEA assembled a global reputation
What has been the secret to IKEA’s success? By Isabelle Szmigin, Professor of Marketing at Birmingham Business School It has been said that IKEA is similar to Marmite, you either love it or hate it. However I think what IKEA has done for home fashion is a little more complex than that. So as IKEA … Continue reading “How IKEA assembled a global reputation”