World No Tobacco Day and why it still matters

By Dr Caroline Moraes, Senior Lecturer in Marketing Department of Marketing, University of Birmingham I hope to see a future where we have all stopped smoking, making World No Tobacco Day and threat-based social marketing become redundant. The need to curb tobacco consumption due to its detrimental health effects is still a topical issue, despite the many … Continue reading “World No Tobacco Day and why it still matters”